Fragmented marketing is expensive marketing. Separate agencies for SEO, paid, social and content invariably produce disjointed strategy, duplicated work and mediocre results.
Birmingham is shifting gear. HS2, the Commonwealth Games legacy and record FDI have put the city firmly on the national growth map.
Birmingham is the UK's second city with a fast-diversifying service economy. In a market defined by a wave of relocations from London means new entrants are crowding the market monthly, the Birmingham businesses that show up first, show up credibly, and invest in their digital foundations are the ones that compound wins year after year. Generic, copy-paste strategies do not survive here.