Brighton buyers use Google like a shortlist. If you are not there, you are not in the room when the decision is made.
The Brighton digital scene punches far above its size, and so does its scepticism of anything that smells like stock marketing.
Brighton is the UK's highest density of creative and digital-agency talent per capita. In a market defined by an audience that works in marketing and spots lazy work instantly, the Brighton businesses that show up first, show up credibly, and invest in their digital foundations are the ones that compound wins year after year. Generic, copy-paste strategies do not survive here.